Study: Walmart “Rollbacks” Are Actually Price Hikes

Here’s something to keep in mind as you’re out shopping for groceries. The prices at so-called bargain grocers, like Walmart, aren’t as cheap as you may think. And the prices at the higher-end stores, like Whole Foods, aren’t as expensive as you may think. Walmart has an aggressive marketing campaign touting “rollbacks” (better known as […]

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